Stop chasing the algorithm
You post every day. You comment on other people’s stuff. You study what the experts teach…
On paper, you’re doing all the right things. But a year goes by and you‘re still in the same place.
Didn’t you see this coming?
That new guy with questionable ethics grew right past you and now he’s living your dream life, profiting off your ideal clients, and getting attention from all the big names in the industry.
You look at his content in disbelief. “There is nothing special here,” you think to yourself, feeling a little jealous that yours doesn’t get the same results that his does.
But he knows a secret that you don’t:
The most successful content creators don’t focus on tactics or algorithm updates. They write content that plays into natural human tendencies.
Don’t be fooled: The foundations of great content are rooted in human nature. They work on every platform, in any medium, and are unchanging—at least during our lifetime.
You can ignore this truth, continuing to chase tactics and algorithm updates. And another year will pass without change.
Or, you can learn the truth and grow into the potential that you know you can achieve.
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